Email databases of Teachers across India


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I need to know if there are any companies which are providing email databases of teachers across India. I would like to send invites for a newsletter related to technology and education which we are launching soon. - thanks

Marketing

asked Jan 26 '10 at 04:06
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Kabir
96 points
Top digital marketing agency for SEO, content marketing, and PR: Demand Roll
  • Best way would be to reach teachers through their professional association – Susan Jones 12 years ago

2 Answers


8

Stop! That's called spamming. Your prospects should opt-in to receiving emails from your website. Therefore, you need to get people to website.

You can get people to your website by:

  • writing a blog (perhaps on the company website) that benefits your potential customers
  • networking face-to-face
  • writing a free ebook "report" (internet marketers live and die by this)
  • commenting on blogs/facebook/twitter/websites that have potential customers and linking back to your company website
answered Feb 26 '10 at 19:15
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Bill Paetzke
397 points
  • Well said, That's exactly what spamming is. – The Dictator 14 years ago

1

In the west schools are notoriously hard to get into and requires a methodical process to getting inside the door. An e-mail campaign using addresses from a list will likely be ineffective.

This could be an opportunity to use a low tech, less intrusive yet potentially high value strategy.

Step 1. Pick 100 of your favorite schools

Step 2. Write a physical letter explaining:

  • Interest in programs\pedagogy\technology (you decide on the specifics
  • Interest in speaking to a teacher at the school who is the "expert" on such matters
  • In return you would like to highlight them in your soon to be launched newsletter
  • Provide a contact address and remind them you will call in x amount of time to follow up

Step 3. Call the school, mentioning the letter, and build the relationship.

Step 4. Use the information gathered to feed back into your newsletter.

It is a rough formula and should be customized to your needs.

answered Feb 25 '10 at 06:11
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Cameron Mc Grane
313 points

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