I have a crowd-sourced content site. I tend to have a landing/splash page like those Web 2.0 sites, introducing what the site is all about, with screenshots, marketing words, etc. Of course, visitors don't need to be a registered member to make use of the website, since the content is open for public.
I am wondering if I should just show the content of the website from root domain, or use a conventional landing/splash page?
If the landing/splash page is well designed and clear, visitors will benefit. But if it doesn't, it hurts the conversion rate (visitors turn registered members).
Example: Stackoverflow or Stack Exchange sites don't have landing/splash page, it goes straight to content. And thus everyone knows what the site is all about at first glance.
What's your opinion?