Is Micropreneur Academy worth it?


Is Micropreneur Academy worth it? Any members on this site? Also, what does it cost?

I read the 'Software by Rob' blog and think he has some very good advice for the whole micro-ISV space. He started this membership site and I haven't heard anything about it besides from his blog.

My other question about got me some informative answers, so I thought I would ask about another membership site.

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asked Nov 17 '09 at 13:43
Dog On
308 points

8 Answers


The Micropreneur Academy is definitely worth it. When I joined I was a few (maybe 6) months into development but only about 25% of the way complete with the code. Afterwards I realized I was in for a rough time if I didn't change my strategy. I changed what I was doing and hit beta in about 4 months. Then I acquired my main competitor (with Rob Walling's help), and had a very successful launch where I converted a very high number of visitors. Now I'm about a month into my product release.

A couple of months ago I blogged a review about it: I recommend them even more now that I've launched. I'm 100% positive that my launch wouldn't have been anywhere as successful as it was if it wasn't for their help.

So yeah, when I say it's worth it, it's really an understatement :)

answered Nov 18 '09 at 07:45
181 points


I'm a member of the Micropreneur Academy and have been for several months. When you join, you get access to a series of lessons about understanding everything there is to know about a startup--converting to a "micropreneur" (one-person entrepreneur), finding the right product (buy or build), creating a sales website, generating traffic, SEO site optimization, launching, and general business background (accounting, legal, structure, etc). Not just stuff like "Hey, you need a sales website to be successful!". This is a step-by-step guide on what to do, where to get the right tools to do it, and the pitfalls to avoid. There's a vast treasure trove of information there and I'd say it's well worth the money. Discussions about ventures are held on a private forum and lots of great information is shared there...

Rob's site has a few of the broader topics covered by the Academy, but there's much greater depth inside than on Rob's blog. If you like the content you've found on Rob's blog, I'd most definitely recommend the Academy.

I pay $47 per month but to be honest, I'd pay double that for the valuable information I get each month.

answered Nov 18 '09 at 07:43
Dave Rodenbaugh
306 points


I think Rob's Micropreneur Academy is totally worth it - Rob is creating an MBA-like program for microISVs. The content is first rate (ahem, I wrote the blogging and Twitter modules), the forums are robust and he's got a 1/2 price sale on today (Nov. 17, 2009).

("But Bob, isn't your startup a competitor to Micropreneur Academy? Shouldn't you be telling people it's terrible, horrible, don't spend your money there and he hurts kittens?" [a Business of Software Conference inside joke.])

Hell no!

First off, if you're not prepared to spend a few dollars at both our services, you should reconsider doing a startup. Second, Rob focuses on the context you need to build your microISV. I focus on saving you big globs of time while building it. can help you with very specific questions. You should be spending time, attention and money at all three.

Bottom line, the Micropreneur Academy is definitely worth joining... and while you have your credit card out, come check out

answered Nov 18 '09 at 06:03
Bob Walsh
2,620 points
  • "if you're not prepared to spend a few dollars at both our services, you should reconsider doing a startup" is a little disingenuous if you ask me. There have been plenty of successful startups before these sites came along, and there will be plenty of successes who don't use these services. Frankly I find the content a little too "web service" oriented. – Tim J 14 years ago
  • In researching the background of the people running the site it is also pretty clear that there is a distinct bias toward web type development. Those of us NOT in that arena might find it hard to swallow that some kid with just 10 years of ASP and PHP development has useful stuff to say that is worth paying for, but for me the cost isn't so much the money - it is the time. – Tim J 14 years ago
  • Hi Tim, Re bias towards the web, My first product was a Windows desktop app. StartupToDo is agnostic re your choice of what kind of app you build; we just want to save you time in the process of creating a successful software company. As for the value of what either Rob Walling or I or anyone has to offer, the proof is in what's offered, not so much who's offering it. If what they suggest works, there's your proof. – Bob Walsh 14 years ago
  • Hi Tim [2] I, at 52, can appreciate how you feel about "some kid with just 10 years ASP/PHP" But so what? Aaron Patzer fits that bill - and he sold to intuit for $120 m. That's a kid worth listening to. – Bob Walsh 14 years ago
  • @Bob - I beg to differ. I don't think the founders of have anything to offer my business. There are plenty of rich folks out there whose advice I would never take. the app I am working on is for financial network data centers. Getting advice about twitter, social networks, and the usual things I see are not going to cut it. This is a different world. – Tim J 14 years ago
  • I know it sounds cocky and condescending, but in reality there are business segments that just don't seem to be addressed by the services mentioned here. Another example would be my previous employer's domain - writing software for naval ship command and control systems. These are not the kind of people who have twitter accounts looking for tweets about your products. (you'd end up in a federal jail) However, I do have OTHER business ideas and those (one is a Saas product) certainly would benefit from getting the advice from these two sites. Right now my time is limited and I'll pass. – Tim J 14 years ago
  • Tim - you're right: selling to the feds is entirely different than selling consumer or business. But let me point out what Rob and I offer is not just Twitter fluff. Yesterday I got a new topic email from Rob: "Lesson 10.9: Building Traffic Through Satellite Websites" This is info you can use in the government sector. Coincidentally, I'm working on a Guide based on a private discussion with a recent the Startup Success Podcast guest - (Working title - "Building Authority and Traffic with a Microsite") which I think will be value too. It won't be Rob's take on the subject. – Bob Walsh 14 years ago
  • ... because I won't read his treatment of this useful technique until I added my Guide to S2D to avoid any possibility I accidentally include his [great] material. Also, I think while Rob's topic will be why/when/considerations I'll be taking a get V1. up this week approach, with less context/narrative. Bottom Line: 1. Rob and I are a hell of a lot more than Twitter/et. al. 2. If you pick up 1 really good idea from either Rob or I your ROI will be bang awesome. – Bob Walsh 14 years ago


Thanks for asking the question, I imagine others are curious about this as well.

Since I'm biased in favor of the Academy I'm not going to answer directly lest I sound like a shill for my own product, but I did want you to know that Mike (my business partner) and I are out here listening and available to answer any questions you have about the Academy or about launching a MicroISV/bootstrapped startup.

To see real products that have been launched by Academy members check out the product showcase.

And to see our press mentions visit the press page.

To contact me directly with any questions you can do so through my blog, Software by


answered Nov 18 '09 at 08:21
Rob Walling
179 points
  • Hey Rob, Thanks for responding here. I think its great you and Bob Walsh are so approachable about your services. – Dog On 14 years ago


It's a bit offtopic, but while the website may be interesting, the presentation totally puts me off. The landing page just offers a free report and no real explanation of the product and I've come to associate these kind of pages with scams... By contrast StartupToDo has a great landing page, it clearly explains what it is, why I would want to join and the price.

Now, the information about the academy is inside the pdf report and that might be done to limit the number of people coming in at first. But still, if I hadn't read about it here, I would have left that website in less than a minute.

answered Nov 22 '09 at 14:13
265 points
  • Thanks for the kind words re S2D's landing page - it needs more work once I recover from fixing it's layout in IE only to see it break in FF again and again. – Bob Walsh 14 years ago


What I like about the Micropreneur Academy is the focus: tiny startups focusing on bootstrapping their way into the wider world. It is undeniable that there is a wealth of very high quality information on the web, especially here at

The hard part of research and educational material is paring down that wealth of knowledge into focused, actionable advice targeted on your goal. What Rob and Mike provide at the Academy is the experience to provide that focused advice to a software techie like me. From that education, I now have a framework to hang other advice on, as well as a non-public community of like minded people to bandy ideas with. My Academy membership is easily the best value I've received in education, and the knowledge keeps paying me dividends each time I use it.

answered Nov 20 '09 at 01:12
Shane Holloway
121 points


I did the trial and must say it's not really worth it. It's mainly a rehash of the well known mISV books out there mixed with some Adwords stuff.

I'd say do the trial and see for yourself if it's worth to you.

answered Jun 11 '12 at 07:31
268 points


Yes! It's definitely worth it, I would say it's a bargain.

I have been a member since June 09, and have found the content to be invaluable. Rob provides modules in PDF format and as MP3s, and there are plenty of video demonstrations -- which I find especially helpful. The content is very focused and well written; my only regret is that it wasn't available when I started my company.

You also have the opportunity to share ideas and get feedback on your ideas from other successful entrepreneurs.

I'm fairly certain there is a money back guarantee, so you've got nothing to lose.

answered Nov 18 '09 at 08:43
158 points

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