What is consumer internet?


Can anyone give me a one or two sentence definition of the term "Consumer Internet"? I feel like it is a phrase that is getting thrown around an awful lot, yet it seems extremely ambiguous. In different contexts it can seem to have different meanings...


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asked Feb 6 '10 at 04:10
Eric Amzalag
818 points

2 Answers


"Consumer Internet" is a market - offering a product / game / service that appeals to the consumer, vs "SaaS / MicroISV" which is a delivery strategy (software as a service) or a business definition (independent software vendor with one developer).

answered Feb 6 '10 at 07:29
Jim Galley
9,952 points
  • +1 great description. That was exactly what i was looking for – Eric Amzalag 14 years ago
  • @john - Sure - one can offer a product to consumers that is SaaS. One could posit that apple does - its called icloud (wait! that's Storage as a Service!). Today, it seems any label can be affixed to an offering and stick. ;) More important is what value it provides to the intended market vs. what acronym flag it attempts to fly. – Jim Galley 12 years ago


I would say it is used to describe services targeted at consumers (particulars) as opposed to businesses. I don't really see what could be confusing you... could you come up with a concrete example of an ambiguous usage of "Consumer Internet" ?

answered Feb 6 '10 at 04:23
Olivier Lalonde
2,753 points
  • Im thinking in context. Like, Consumer Internet business vs. SaaS vs. MicroISV vs. whatever. Unless im just being an idiot and totally taking this out of context. Which is very likely... – Eric Amzalag 14 years ago

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