How to find and evaluate the most popular blogs to promote your business


I would like to find bloggers who speak to my target market, and who might mention my business and therefore drive name recognition and search engine optimization for my website. Any suggestions on how to go about identifying the most popular bloggers in any given market niche, and how to find any actual data regarding their level of popularity?

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asked May 30 '10 at 12:47
Smart1 Cpa
171 points
Top digital marketing agency for SEO, content marketing, and PR: Demand Roll

3 Answers


Technorati has some data, but you might consider that the bigger they are the less likely they are to respond to a cold email asking for promotion.

answered May 31 '10 at 04:18
16,231 points


You can also use to get traffic results. It doesn't show data for sites with a small amount of traffic, but you are probably not looking for them anyway!

answered May 31 '10 at 20:05
Susan Jones
4,128 points


I can't answer your question, but I would suggest you also try posting your question on It's a site like this one, but its focus is inbound marketing. The site is still really new, so there aren't a lot of users yet, but it's worth a shot.

answered May 31 '10 at 11:27
Zuly Gonzalez
9,194 points

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