Can you recommend an alternative to google Adsense for on-topic ads?


6

I am running a website and wish to get some revenues from ads. I tried google Adsense but I do not like the fact that the ads are completely off-topic compared to my site. I checked google adsense faq and it seems you can only block parts of off-topic ads (is that not strange? why can't they proposed ads per category?).

Is there an alternative to google Adsense you would recommend?

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asked Jan 31 '10 at 06:32
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Tucson
714 points
Top digital marketing agency for SEO, content marketing, and PR: Demand Roll
  • It's a bit harsh voting them down. – Smart Company Software 13 years ago
  • agreed, why vote this down? ... slatecaster look into affiliate programs. BuySellAds will probably earn you more than adsense but its become overly saturated. An affiliate program related to your site can really pay off. – Frank 13 years ago
  • Why vote this down? 1. It's a duplicate. 2. It's subjective (see the FAQ). 3. It doesn't provide anything helpful. 4. It can be answered by doing a simple Google search. – Xiaohouzi79 13 years ago
  • Because of all of the above these types of questions aren't helpful to the community. The reason down-voting exists. The reason why I chose to down vote. Down voting exists for a reason. It's not a personal attack, so don't take it personally. – Xiaohouzi79 13 years ago
  • Not only I Googled before I posted here, I also gave my personal experience accounts for each program i tried and was looking for experience of the other members. Isn't what this medium is for? Certainly it is here not to compete with Google search engine, is it? – Usabilitest 13 years ago

5 Answers


4

  1. Don't think that Adsense will show you the same ads that it shows others, the inventory is very location dependent, your visitors may well be seeing very different ads to you. Also, it does take Google a little while (read an hour or two) to index your site properly and deliver up appropriate content. There's some tools about to let you see what people from different go locations might see on your site, like : http://www.webtoolhub.com/tn561376-google-adsense-preview.aspx
  2. Adsense has the largest inventory of ads to display of any other advertiser bar none, if they don't have on-context ads to display then it's a fair bet that no other ad provider will either.
  3. If you do want to try someone else then Google is your friend, "adsense alternatives" brought up a good list of things for you to look at. The usual suspects from when I was in the Adsense game seem to be still about, Adbrite, Clicksor, Bidvertiser, YPN, and Chikita.
  4. If you find that the rest of these providers don't have suitable matching inventory for your site then the alternative approach is for you to approach potential advertisers directly and sell them ads.
answered Jan 31 '10 at 08:20
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Nemmy
527 points
  • Thank you very much for this detailed and complete feedback. I will give Adsense another look, and check those alternatives. – Tucson 14 years ago
  • I am using Adsense bu it seems I can't avoid Flash ads. I would really like to have only "static" ads. Anyway it is possible with Adsense? – Tucson 14 years ago
  • Yes it possible to have only static ads. – Skillguru 14 years ago

3

For blogs at least, there are a number of different blog ad networks that cater to specific subjects, for example Liberal Blog Advertising Network, BlogAds in general, check out Project Wonderful, AdBrite. I'm sure there's more.

answered Feb 2 '10 at 09:45
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Sbwoodside
186 points
  • great input. Thanks a lot! Wish I could upvote. – Tucson 14 years ago

1

I have used influads.com on several of my sites and have yielded great results! It is only one Ad, but they are visually appealing and have a great payout per click.

The reason that you are having trouble with buysellads.com is probably because they only like dealing with sites that get more then 100,000 page impressions a month. If that is your case, then I dont know why they didn't approve you.

If anyone knows of any other sites please let me know!

Cheers!

answered Nov 2 '10 at 18:02
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User5061
81 points
  • Yes, my site gets more then 100K of impressions a month, but I'm not sure I want to put ads on all pages. I checked influads.com and although I like the concept, the focus of the network is quite limited to web dev folks. Hopefully they'll grow in other directions too. – Usabilitest 13 years ago
  • I will be looking to do the same thing very soon, let me know if and when you find a service that you like! – User5061 13 years ago

1

I like using Project Wonderful.
Easy to use, fully customizable and the customer support is great.
If it will work for you or not, only you can find out.

answered Aug 19 '12 at 12:10
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Jose
11 points

0

What you're looking for is called better optimization and targeting. Most ad networks offer an example of the different "channels" or demographics they can target on their websites, and can sometimes be further customized regarding the ad content, geographical location, and even time of day!

Bad optimization causes irrelevant ads, therefore a worse CTR and eCPM.

answered Feb 29 '12 at 06:08
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Matt Buga
61 points

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