Advertising Questions


75 Votes
10 Answers
15K Views
I build good products, but can't get anyone to use them. What should I do?

I am a web developer. In the last year and a half, I've been working on several ideas, one after the other. I found that as much as I enjoy developing them, in the end, I keep bumping my head...

asked Apr 16 '11 at 17:06
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Vondip
584 points

32 Votes
12 Answers
5.25K Views
What to do next? Micro startup existential crisis

I built a small web app based on the freemium model. Free accounts are free forever, paid accounts have 3 tiers: 5, 15 and 25 bucks a month. I'm the only person behind the app, 100% self funded....

asked Nov 18 '10 at 01:33
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Deb
314 points

1 Votes
3 Answers
1.7K Views
Advertising - Yard Signs

I found a few places online that sell yard signs for advertising in neighborhoods (you usually see these signs for political ads, yard services, etc) and I was curious if anyone has a good...

asked Oct 28 '10 at 04:33
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Whoiskb
183 points

3 Votes
4 Answers
6.61K Views
How to keep coupons from being duplicated

I am running a company and have seen groupon work for some other biz owners I know. But I was thinking about running a small promo for myself and giving out coupons but am not sure how to keep my...

asked Apr 26 '13 at 08:14
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Tj Sherrill
129 points

1 Votes
2 Answers
15.4K Views
How much do publishers typically pay to run Google DFP (DoubleClick)?

I'm investigating ad serving software. Google has a product, acquired from DoubleClick, called DFP. They've divided it up into a free "small business" version (too small for me) and a premium DFP...

asked May 20 '10 at 01:25
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Joel Spolsky
13,482 points

2 Votes
1 Answers
1.89K Views
How to find advertisers for a niche that Google Adsense doesn't allow?

I own a fairly popular image hosting site (mostly memes). The content of the site isn't high value to advertisers on Google so my application to AdSense was rejected.How can I find a way to...

asked Jun 25 '14 at 13:10
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Joseph Larson
12 points

2 Votes
1 Answers
1.59K Views
How to deal with user backlash when adding ads to your content site?

I have a private forum which has grown over the years to now have 10K registered members.I recently added Google AdSense ads to all the forum pages. The ad appears after the first post.How do you...

asked Jul 11 '14 at 17:14
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Richard Baldwin
12 points

2 Votes
1 Answers
1.54K Views
Can ad revenue sustain this model?

Hello, I'm currently in the planning stages of a simple idea.. It's nothing major, I'm just a student and just want to get my feet wet.. However, as I think more and more about it, I'm more and...

asked Aug 9 '14 at 13:56
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eXtreme
11 points

2 Votes
2 Answers
3.87K Views
Excellent user feedback but sales still low, what am I doing wrong?

I developed a desktop application for Windows and I'm now trying to sell it.http://www.nurgo-software.com/products/aquasnapUser feedback are excellent, I receive encouraging emails from user saying...

asked Dec 17 '14 at 10:27
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User34203
11 points

2 Votes
1 Answers
2.16K Views
How to prevent competitors from clicking on Google Adwords ad units?

We spent a lot of money on PPC ads and lately seeing a ton of fraudulent clicks. After some investigation, they appear to be clicks by competitors. How can we prevent this from happening on not...

asked Apr 17 '15 at 10:10
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Frank Heacock
12 points

1 Votes
3 Answers
2.22K Views
Low cost alternatives to Facebook ads?

Google AdWords is too expensive for our niche and Facebook ads don't convert well. What other options are available to performance marketers that has some decent scale?

asked Feb 28 '14 at 04:15
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Belinda Harris
60 points

0 Votes
2 Answers
1.67K Views
Display ad networks for smaller publishers (less than 75K impressions per month)?

Are there any banner ad networks for sites that get less than 75K impressions per month? Almost every major network I've checked has huge requirements.

asked Mar 3 '14 at 02:05
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Joanna Cash
20 points

0 Votes
4 Answers
1.83K Views
How should we advertise towards the Chinese demographic for our new startup?

So my new startup is ready and I want to market it to people living in china.I live in India.How should I put best efforts to advertise to Chinese People living in China.

asked Jun 1 '12 at 13:50
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Himanshu Prasad
51 points

0 Votes
2 Answers
1.94K Views
Is revenue from "Exit Pop-ups" worth potentially annoying your visitors?

I am thinking about using an exit popup provider for users who are not logged in. So this would only apply for one-time lurkers who come from Google and leave.Is the high CPMs exit popups offer...

asked Mar 8 '14 at 14:27
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Jasmin Bender
25 points

0 Votes
3 Answers
1.78K Views
Strategies for media buying?

What are some of your best strategies & hacks for buying traffic?Display, email, CPC, CPA, etc.

asked Feb 27 '14 at 22:06
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Tina Bloom
25 points

2 Votes
4 Answers
1.6K Views
Optimizing Facebook ad targeting: what are your strategies?

We have a limited budget to begin advertising on Facebook and from all the stuff I've read it looks like the key is filtering down the target audience to find profitable segments. What are some...

asked Feb 4 '14 at 16:39
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Clara
11 points

0 Votes
2 Answers
1.22K Views
Tax Deduction On Advertising

As a sole-proprietorship living in the US. If I make $50000 income and I spent $10000 in advertising. My taxable income is $40000, correct? Now, if I re-invest the entire $40000 back into...

asked Nov 29 '13 at 09:52
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User29838
1 point

0 Votes
0 Answers
1.4K Views
Revenue Models and advertising revenue

I am new to making/managing websites. Infact, I haven't even dipped my toe in yet. I have an idea with a potential client base in Millions(education related). The content is being provided by a...

asked Nov 25 '13 at 07:07
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Bernard
1 point

0 Votes
1 Answers
1.2K Views
Estimating ad revenue

How many page views should a website generate to achieve an ad revenue of $1M/year? The site is a general/global news site targeting all types of audience. I am aware that a precise answer can not...

asked Nov 27 '13 at 22:05
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Paul
140 points

1 Votes
1 Answers
1.3K Views
Ad Sense vs. YouTube

My understanding is that you can get paid per thousand views of YouTube videos. My understanding is that you get something slightly different with ad sense, where you get a cut of number of click...

asked Oct 14 '13 at 00:44
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James Oravec
115 points