My business idea deals with compressing the traffic coming out of web apps to the client. I can show the bandwidth differences with and without my software.
How do I know validate if companies will perceive the value of it? Do I black-box it by describing the integration plan & get feedback on integration costs?
I would approach local potential customers with a proof of concept proposal to demonstrate the effectiveness of your software on their specific web app(s). Variables in the contract include
If your numbers are compelling enough, you can get some immediate income in return for medium-term endorsements and long-term customers. Your proof of concept clients are hedged in a way that benefits them, too.