After an order is placed by a customer, I email them regarding their order, stating:
I hope the buying process went smoothly for you. We are a newer company and are looking for ways to improve our service for our customers. Any feedback you would like to share about your experience with us would be greatly appreciated.At some point after the transaction (minutes to weeks), I have about a 20% chance of receiving very positive feedback regarding our service, web site, or products. I want to use this feedback as testimonials.
Is this feedback I receive considered unsolicited testimony?
You have two options. Either you can add a note to the original request: "Please note: your comments could be used as a testimonial on our site." Or, when you receive positive feedback, you would have to reply to the customer and ask, "Thank you so much for your message. Can I use some of your comments on our site as a testimonial from you?" <- or your own way of asking.