Conversion Questions


2 Votes
1 Answers
608 Views
Intro video vs just having an illustration with text?

Which is better for explaining your product on the homepage? There is a trend of having videos above the fold on the homepage that explains your startup.Maybe I'm biased by my own usage patterns,...

asked Jun 11 '14 at 18:40
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Timothy Lund
12 points

2 Votes
1 Answers
910 Views
Would it be too intrusive to SMS customers once a month?

In the signup process for our CRM software, we collect cell phone numbers from customers. Would it be too intrusive to SMS a tip on how to better use the software once/twice a month?They would be...

asked Jun 16 '14 at 14:40
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Jennifer Hillyard
14 points

3 Votes
1 Answers
581 Views
How to optimize your squeeze landing pages?

What are some tips for making high converting squeeze pages (where you only have an email signup and nothing else)? Do you have any examples of great squeeze pages or would like to show off ones...

asked Jun 24 '14 at 15:27
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George Salter
16 points

3 Votes
1 Answers
937 Views
Examples of great landing page and sales letter copywriting?

I have seen both short landing pages that just ask for the email address (squeeze pages) and ridiculously long sales letter type landing pages. What are some good examples of both that convert...

asked Jun 26 '14 at 14:29
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Millie Lester
16 points

1 Votes
0 Answers
522 Views
Best converting subject line for a survey email to users?

For all the email marketers here, what are some good converting subject lines for a survey email to users?I tried the following but it resulted in very few opens: Help make [CompanyName]...


1 Votes
0 Answers
913 Views
Is it worth implementing social login on your site? Any statistics that show it increases signups?

Almost every major site has multiple social logins (FB, Twitter, Google) in addition their own normal signup process (email and password).Is it even worth having social login? What about forgoing...


2 Votes
2 Answers
2.54K Views
Best way to convert media exposure into site traffic?

What are some strategies to maximize any media exposure that my site gets?Things like how can I use it to get even more exposure, converting that traffic, etc.

asked Feb 26 '14 at 22:17
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Eric Rodriguez
30 points

1 Votes
2 Answers
953 Views
Alternative to reCAPTCHA to prevent automated signups?

I tried adding reCaptcha to my signup page in order to prevent automated signups (we're having a problem where someone is creating hundreds of accounts a day to spam).Adding the captcha resulted in...

asked Apr 19 '14 at 01:27
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Mark Guy
7 points

3 Votes
2 Answers
1.58K Views
How to find designers who are also well versed in marketing principles?

It's near impossible to find a designer who has deep knowledge of what converts and what doesn't.It seems you can either find someone who can make something really good looking, but lags in...

asked Apr 13 '14 at 00:27
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Joseph Black
17 points

2 Votes
2 Answers
853 Views
Best tools for CRO (conversion rate optimization)?

What are the tools that you love using for CRO? I'm just getting started in it. Tools could be for landing pages, split testing, newsletter popups, etc.

asked Apr 10 '14 at 23:44
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Thomas Ward
12 points

0 Votes
1 Answers
712 Views
Best practices for SaaS user on-boarding?

What are some good practices and strategies for on-boarding users on a SaaS app?Most of my users signup for the free version to try out the app. How can I tailer the on-boarding process to result...

asked Mar 3 '14 at 05:12
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Willie Kline
20 points

1 Votes
2 Answers
558 Views
Traffic has started flowing from Google, but zero conversions.

Where should I begin / what are some strategies to figure out where the problem lies? While the traffic isn't huge yet, it is still a good chunk of daily visits.

asked Feb 3 '14 at 19:59
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Matthew Frederick
186 points

0 Votes
0 Answers
576 Views
Sales Funnel vs Purchase/Adoption Funnel

I am trying to understand the relationship between the Sales funnel (Leads become prospects become customers) and the purchase funnel (awareness to interest to evaluation to purchase). Are they...

asked Dec 2 '13 at 14:21
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Sridhar Sarnobat
101 points

2 Votes
1 Answers
915 Views
Examples of email autoresponder strategies?

I'm searching for some examples / case studies / strategies / advice for crafting an email autoresponder series, with the goal of converting newsletter subscribers into customers of my saas...

asked Nov 7 '12 at 07:14
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Bc Web
101 points

10 Votes
3 Answers
902 Views
When is it too early to measure conversion rate?

My bootstrapped saas startup launched only a few months ago. My traffic is growing steadily but still fairly low (~200 hits/day). Although I do consider the product validated (we have a growing...

asked Oct 28 '12 at 11:25
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Bc Web
101 points

1 Votes
2 Answers
541 Views
Methods to track desktop software sales conversions

What methods are people using to track landing page -> time limited free trial -> purchase of desktop software? I'm having trouble coming up with a clear solution. Anybody face this issue...

asked Sep 23 '12 at 13:27
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Richard Holland
109 points

0 Votes
0 Answers
367 Views
Does extended validation improve conversions?

Is there any (unbiased) data available on what effect Extended Validation certificates have on conversation ratios? Is there any measurable improvement to normal certificates?

asked Sep 14 '12 at 04:27
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Yrlec
108 points

3 Votes
3 Answers
924 Views
What is good conversion from trial to paid for SaaS?

I wonder what is a good conversion ratio from trial to paid for B2B SaaS which costs $10/month. Our service is about cloud management. We have conversion of 20% (20% of people end up paying at the...

asked Aug 24 '12 at 04:41
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User84686
139 points

5 Votes
2 Answers
633 Views
What format for a software homepage will result in more sales?

Currently reviewing two types of homepages for software products: Stylish with minimum content on the homepage: boxshot, download button, buy now button and sometimes features listed as small...

asked Aug 12 '12 at 22:48
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Techno
128 points

1 Votes
2 Answers
542 Views
Selling Software: How Short Can My Sales Form Be? People Are Lazy!

Ok, I want to sell software online. To boost conversion rates I want a really short and sweet sales form, because people hate long forms. So, what are the minimum things I should ask for. I guess...

asked Jul 23 '12 at 18:54
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Mashup
15 points