I will open up shop selling an idea management SaaS product on my website (lets call it BigIdea.com) in August. In order to build links, get some traffic and make a site that I think will be useful for Startups to learn from others’ mistakes I plan to make a site analyzing abandoned/failed ideas (let's call it BadIdea.com).
What’s the best way for Bigidea.com to benefit from the traffic/backlinks coming from BadIdea.com ? Should I have BadIdea.com redirect to BigIdea.com/badidea or just leave it as a separate site with links to BigIdea.com ? That's what the guy who runs www.appvita.com does and he gets about one third of his traffic to his www.dotvita.com web design site from Appvita.
All thoughts are welcome, Duncan
In terms of SEO, if BadIdea receives a lot of good links, it would be able to transmit some link juice to GoodIdea if you link it. The best way to do this is to have at least a link to GoodIdea on each page of BadIdea, to have few other outgoing links and use rel="nofollow" in those few other outgoing links.