How to scale a SaaS enterprise product without a huge sales team?


0

What are some strategies that one can employ to reduce the size of one's sales team and still effectively grow a SaaS enterprise product?

Sales Enterprise Scale

asked Dec 11 '13 at 05:46
Blank
Mike
1 point
  • You should probably provide more details about your product... – Salmon 4 years ago
Add Comment

1 Answer


0

I would say the one area you don't want to skimp on is the sales team. In a lot of cases closed deals is a function of the number of contacts you can make. The way to make those contacts is through a sales team.

One idea we've had good success with is having a couple of low paid cold callers do the initial call to setup a demo. Once that is done an actual sales person takes over and marshals the deal to the point of close or no dice. It cuts down on the actual number of "sales" people you need while letting them focus on what they do best.

answered Dec 11 '13 at 05:58
Blank
Chris Lively
443 points

Your Answer

  • Bold
  • Italic
  • • Bullets
  • 1. Numbers
  • Quote
Not the answer you're looking for? Ask your own question or browse other questions in these topics:

Sales Enterprise Scale